SERVICE DEPARTMENT BY ANDY BALDASSARRE ROLE-SPECIFIC TRAINING RAMPS UP SUCCESS! A s a Fixed Ops Director or Service Manager, it's your responsibility to make sure your shop succeeds in customer retention and shop profitability. If your shop is surviving instead of thriving, it's time to ask yourself: " Do my staff members have the tools they need to be successful? Or am I missing the opportunity to provide the training they need and deserve? " If you want to boost the knowledge and confidence of your service advisors and technicians, you must provide regular training for each member of your team. This training can take many forms, from classroom instruction to on-the-job training to digital online courses. Whatever the format, the goal is the same; give your team the skills and knowledge they need to excel in their roles. Here are some of the key benefits of role-specific training for service advisors and technicians. INCREASED EFFICIENCY AND PRODUCTIVITY Investing in training is a crucial step for any dealership looking to improve its efficiency and productivity. Train technicians on the latest diagnostic tools and repair techniques and provide service advisors with the knowledge and confidence to engage customers and make the sale. Together, increased efficiency and productivity lead to: * Faster turnaround times: Well-trained technicians can complete repairs quickly, allowing you to serve more customers. * Reduced comebacks: Proper training can ensure that repairs are done correctly the first time, reducing the likelihood of customers returning for the same issue. * Improved workflow: Training can help streamline your shop's workflow, from initial customer contact to final repair and payment. * Increased profitability: Well-trained employees not 46