Fixed Ops Magazine - 2021 Vol18 04 - 37

not require years of experience. Again, you will not
need more service bays.
Reyes
OVERALL TAKEAWAYS
You may need more mobile repair teams. And parts
availability will continue to be an issue coming off the
pandemic. But the increased demand will also fuel
competition.
build tech teams that will not be as costly as master
technicians.
Sean Reyes serves as Chief Marketing Officer for Recall
Masters, the automotive industry's leader in comprehensive
recall management. Sean's experience spans
more than 30 years of business development and strategic
marketing experience, having worked in the automotive,
healthcare, finance, insurance and technology
industries. While running a successful consultancy,
worked
with
world-renowned brands
like American Express,
Toshiba, Western
DigStock
up on parts while you can and
ital, Cox Communications,
Gateway, Novartis,
Microsoft, IBM, Mitsubishi,
Yamaha, Compaq,
HP, BMW and many of
the nation's largest automotive
groups. While he has an accomplished portfolio
of design and product development, his strengths
are " go-to-market " business modeling, customer lifecycle
management and digital marketing strategies. As
Recall Masters' CMO, Reyes oversees product differentiation,
all corporate communication, state ADA activities
and automotive industry presence. Sean lives in Napa,
CA and spends his free time hiking, kayaking, playing
guitar and going to concerts with his family.
JULY AUGUST 2021
|| FIXED OPS MAGAZINE
37

http://asidoors.com

Fixed Ops Magazine - 2021 Vol18 04

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