Fixed Ops Magazine 2022 Vol 19-6 - 48
SERVICE DEPARTMENT BY MIKE BAUER
FOUR
STEPS
FOR SUCCESS
IN 2023
Create or Update Your Business Plan
I
f you haven't started already, it's time to plan for
2023. Don't let the idea of planning intimidate
you, in fact, it could ultimately lead to your success
next year!
" Without a plan, even the most brilliant business can
get lost. You need to have goals, create milestones and
have a strategy in place to set yourself up for success. "
- Yogi Berra
CREATE OR UPDATE YOUR BUSINESS PLAN
I've been in this industry for more than 30 years, and
I will tell you that the key is to keep it simple. In other
words, use bullet points. As part of your business plan,
there are four key actions that I advise every single
dealership owner consider:
1. Improve/Implement Your Walkaround Process
2. Communicate with the Customer
3. Ongoing Service Advisor Training
4. Accountability and Measurement
48
1. IMPROVE OR IMPLEMENT YOUR
WALKAROUND PROCESS
A good walkaround can add an additional 1.0 - 1.5
hours to an RO! How? Ask your advisors, " When you
take a customer back to their car to have the tech explain
the need for the service, was the service sold? "
I'm willing to bet that the answer is " Yes " nearly 100
percent of the time. There are two reasons this works.
First, the universal perception of a technician is that
they are the experts. People listen to experts. Second,
simply seeing is believing.
So, why do advisors often wait for the tech to do the
walkaround or completely skip it? The most common
explanation I hear is, " Our advisors don't have time
for that. " Well, I would argue that if you want to make
money, you'll make time. However, I know what a busy
If you do these four things effectively in 2023, mark
my words, you will succeed. I have seen it time and
time again.
Fixed Ops Magazine 2022 Vol 19-6
Table of Contents for the Digital Edition of Fixed Ops Magazine 2022 Vol 19-6
Fixed Ops Magazine 2022 Vol 19-6 - 1
Fixed Ops Magazine 2022 Vol 19-6 - 2
Fixed Ops Magazine 2022 Vol 19-6 - 3
Fixed Ops Magazine 2022 Vol 19-6 - 4
Fixed Ops Magazine 2022 Vol 19-6 - 5
Fixed Ops Magazine 2022 Vol 19-6 - 6
Fixed Ops Magazine 2022 Vol 19-6 - 7
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Fixed Ops Magazine 2022 Vol 19-6 - 11
Fixed Ops Magazine 2022 Vol 19-6 - 12
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Fixed Ops Magazine 2022 Vol 19-6 - 45
Fixed Ops Magazine 2022 Vol 19-6 - 46
Fixed Ops Magazine 2022 Vol 19-6 - 47
Fixed Ops Magazine 2022 Vol 19-6 - 48
Fixed Ops Magazine 2022 Vol 19-6 - 49
Fixed Ops Magazine 2022 Vol 19-6 - 50
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Fixed Ops Magazine 2022 Vol 19-6 - 56
Fixed Ops Magazine 2022 Vol 19-6 - 57
Fixed Ops Magazine 2022 Vol 19-6 - 58
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