Fixed Ops Magazine - 2022 Vol19 02 - 18

closely with your customers. As we have described,
they are where you will create long-term customer relationships.
Your lanes are now more important than
your showroom.
2 - EXPANDING TIRE AND WHEEL SERVICE
Expanding lanes leads to expanding tire and wheel
service. Now you have the room to do the work inspections
turn up, and then some. Whatever services
you are not already performing, now is the time to
develop them as a competitive advantage.
Here is why. According to a recent AASA study, undercar
service will be on the upswing over the next
decade, while many traditional services will decline.
For example, in 2030 tires will be up 36 percent over
2021 levels, with brakes, alignment and suspension/
steering also up. (ADAS is off the scale; more on that
below.) Meanwhile, oil, transmission fluids, radiators
and fuel systems will be trending in the other direction.
Overall, undercar service is expected to grow
by 26 percent.
Reasons for these declines include the expected increase
of electric vehicles along with other marketplace
factors, such as extended oil change intervals
for environmental and competitive reasons. Dealers
can counter these reductions in standard services by
doubling down on high-margin undercar work like
alignments and balancing.
Plus, the obvious: tires. Mainline manufacturers have
long been pressing dealers to sell more tires, and
there is still plenty of room for growth. With ample
space and motivation, you are in position to become
a highly efficient tire and wheel expert.
3 - ELECTRIC VEHICLES
Electric vehicles are a big part of your future. You
can approach the challenge to win, or just get by.
If you choose to win, there are great opportunities.
An EV may have been purchased online, but it can't
be serviced that way. And while it's true they require
less upkeep, owners will still need a reliable brickand-mortar
place for times they do.
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Fixed Ops Magazine - 2022 Vol19 02

Table of Contents for the Digital Edition of Fixed Ops Magazine - 2022 Vol19 02

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