Fixed Ops Magazine - 2022 Vol19 04 - 38

FEATURE BY MADISON CRADER
MARKETING
AUTOMATION:
RIGHT PERSON,
RIGHT TIME
Solving a Dealer's Marketing Pain Points
A
s marketing technology continues to evolve,
dealers have more choices than ever when it
comes to their marketing solutions. However,
marketing for dealerships is very time consuming. When
dealers launch marketing campaigns, they must jump
through many hoops as they work with their agency or
in-house marketing team to launch a single campaign.
By the time that campaign is live, the immediate market
need may have passed and their customer may have already
transacted elsewhere.
Dealers need a better way to own their marketing, deploy
campaigns, and reach their best customers easily
and efficiently. If they were working with a digital
agency, they could have more time on their hands.
Marketing automation is the future of digital marketing
for dealerships.
THE FUTURE OF AUTOMOTIVE MARKETING
Marketing automation is the future of marketing for
dealerships. Self-serve, Omnichannel marketing automation
platforms allow a dealer to be autonomous and
have successful marketing without the legwork of working
with an agency. Marketing automation enables the
dealer to reach the right audiences at the right time.
As consumer behavior evolves with technology, dealers
require an easy and effective way to own their marketing
and deploy campaigns that reach audiences most
likely to respond and take action. Omnichannel marketing
automation platforms empower dealers to reach
the right customers at the right time with the right message.
Omnichannel marketing automation solves pain
points in marketing by enabling dealers to craft customer
marketing journeys that address their specific lifecy38

Fixed Ops Magazine - 2022 Vol19 04

Table of Contents for the Digital Edition of Fixed Ops Magazine - 2022 Vol19 04

Fixed Ops Magazine - 2022 Vol19 04 - 1
Fixed Ops Magazine - 2022 Vol19 04 - 2
Fixed Ops Magazine - 2022 Vol19 04 - 3
Fixed Ops Magazine - 2022 Vol19 04 - 4
Fixed Ops Magazine - 2022 Vol19 04 - 5
Fixed Ops Magazine - 2022 Vol19 04 - 6
Fixed Ops Magazine - 2022 Vol19 04 - 7
Fixed Ops Magazine - 2022 Vol19 04 - 8
Fixed Ops Magazine - 2022 Vol19 04 - 9
Fixed Ops Magazine - 2022 Vol19 04 - 10
Fixed Ops Magazine - 2022 Vol19 04 - 11
Fixed Ops Magazine - 2022 Vol19 04 - 12
Fixed Ops Magazine - 2022 Vol19 04 - 13
Fixed Ops Magazine - 2022 Vol19 04 - 14
Fixed Ops Magazine - 2022 Vol19 04 - 15
Fixed Ops Magazine - 2022 Vol19 04 - 16
Fixed Ops Magazine - 2022 Vol19 04 - 17
Fixed Ops Magazine - 2022 Vol19 04 - 18
Fixed Ops Magazine - 2022 Vol19 04 - 19
Fixed Ops Magazine - 2022 Vol19 04 - 20
Fixed Ops Magazine - 2022 Vol19 04 - 21
Fixed Ops Magazine - 2022 Vol19 04 - 22
Fixed Ops Magazine - 2022 Vol19 04 - 23
Fixed Ops Magazine - 2022 Vol19 04 - 24
Fixed Ops Magazine - 2022 Vol19 04 - 25
Fixed Ops Magazine - 2022 Vol19 04 - 26
Fixed Ops Magazine - 2022 Vol19 04 - 27
Fixed Ops Magazine - 2022 Vol19 04 - 28
Fixed Ops Magazine - 2022 Vol19 04 - 29
Fixed Ops Magazine - 2022 Vol19 04 - 30
Fixed Ops Magazine - 2022 Vol19 04 - 31
Fixed Ops Magazine - 2022 Vol19 04 - 32
Fixed Ops Magazine - 2022 Vol19 04 - 33
Fixed Ops Magazine - 2022 Vol19 04 - 34
Fixed Ops Magazine - 2022 Vol19 04 - 35
Fixed Ops Magazine - 2022 Vol19 04 - 36
Fixed Ops Magazine - 2022 Vol19 04 - 37
Fixed Ops Magazine - 2022 Vol19 04 - 38
Fixed Ops Magazine - 2022 Vol19 04 - 39
Fixed Ops Magazine - 2022 Vol19 04 - 40
Fixed Ops Magazine - 2022 Vol19 04 - 41
Fixed Ops Magazine - 2022 Vol19 04 - 42
Fixed Ops Magazine - 2022 Vol19 04 - 43
Fixed Ops Magazine - 2022 Vol19 04 - 44
Fixed Ops Magazine - 2022 Vol19 04 - 45
Fixed Ops Magazine - 2022 Vol19 04 - 46
Fixed Ops Magazine - 2022 Vol19 04 - 47
Fixed Ops Magazine - 2022 Vol19 04 - 48
Fixed Ops Magazine - 2022 Vol19 04 - 49
Fixed Ops Magazine - 2022 Vol19 04 - 50
Fixed Ops Magazine - 2022 Vol19 04 - 51
Fixed Ops Magazine - 2022 Vol19 04 - 52
Fixed Ops Magazine - 2022 Vol19 04 - 53
Fixed Ops Magazine - 2022 Vol19 04 - 54
Fixed Ops Magazine - 2022 Vol19 04 - 55
Fixed Ops Magazine - 2022 Vol19 04 - 56
Fixed Ops Magazine - 2022 Vol19 04 - 57
Fixed Ops Magazine - 2022 Vol19 04 - 58
Fixed Ops Magazine - 2022 Vol19 04 - 59
Fixed Ops Magazine - 2022 Vol19 04 - 60
Fixed Ops Magazine - 2022 Vol19 04 - 61
Fixed Ops Magazine - 2022 Vol19 04 - 62
Fixed Ops Magazine - 2022 Vol19 04 - 63
Fixed Ops Magazine - 2022 Vol19 04 - 64
Fixed Ops Magazine - 2022 Vol19 04 - 65
Fixed Ops Magazine - 2022 Vol19 04 - 66
Fixed Ops Magazine - 2022 Vol19 04 - 67
Fixed Ops Magazine - 2022 Vol19 04 - 68
https://www.nxtbookmedia.com