asking for feedback. This is a case where the thought of a potential gift (recognition) doesn't produce fruit unless you know what they want. While customer surveys are something most dealers are familiar with, employee surveys are a must to engage and retain top talent. Asking for feedback is only the first part of the equation. Your store's leadership must be prepared to listen, act on what employees say, and act on their responses. Recognizing employees for their hard work is a great way to show them that you appreciate their efforts. There are many ways to identify your team members. One way is to give out awards at company-wide meetings. Another way is to have a system where employees can be nominated for recognition by their peers. However, before you start down a road such as this, understand what the teams consider to be recognition by According to a recent Salesforce study, (https://www. inc.com/melanie-curtin/employees-who-feel-heardare-46x-more-likely-to-feel-empowered-to-do-theirbest-work.html), employees who felt their voices were heard at work were 4.6 times more likely to give their best performance. Feeling like their opinions and concerns matter to their company is critical to employee engagement and retention. Even if a response raises an issue that is challenging to resolve, it should be an avenue to open a discussion with your team about their concerns. JANUARY FEBRUARY 2023 || FIXED OPS MAGAZINE 41http://rapidrecon.com