Fixed Ops Magazine - 2023 Vol20 01 - 64

THE SHIFT
warranty claims
It's important to point out the chasm
here between what most dealers
presume to be true around the expenses
and resources associated
with warranty claims, and what is
actually reality. Warranty processing
remains largely neglected in both
attention and modernization. As a
result, it represents a significant opportunity
in the service department.
No one pays attention to the function
until something goes awry. But
meanwhile, time and money are being wasted.
processing represents
a huge improvement
opportunity for service
and staffing efficiency
in the near term
It is imperative that service leaders
look
for
areas
with
performance
improvement potential. Neglected
functions such as warranty processing
are prime targets for significant
upgrades to your operations.
Jim Roche has over 30 years of automotive
fixed operations experience.
He has written two books about
technology for automotive service,
Fast Lane and Fast Break.
The GREAT news is that warranty claims processing
represents a huge improvement opportunity for service
and staffing efficiency in the near term. And what
GM wouldn't want to get claims submitted faster, deliver
payments quicker, increase the value of claims, and
reduce the chances of an audit and chargeback risk?
Modernizing warranty claims processing by applying
technology to automate as many tasks as possible,
coupled with human expertise needed for completing
complex claims, can drive the following benefits:
* Reduce costs by more than 50%.
* Reduce submission times to 24 hours or less.
* Improve OEM Dashboard scores.
* Enable Service Leaders to focus on the customer experience
and retention versus back-office functions.
Currently Jim is Founder
& Chief Executive Officer
of WarrCloud. Prior
to WarrCloud, Jim was
SVP of Marketing and
Managed Services at
Cox Auto's Xtime. Previously,
Jim was founder
and Chief Executive Officer
of AutoPoint. Prior
to AutoPoint, Jim served
as Vice President of Product Management at Autobytel
and as Senior Vice President of Operations at Newgen.
While at Newgen, Jim oversaw the creation of the automotive
industry's first web-based on-demand marketing
tool, Carabunga.com.
64
http://www.Carabunga.com
Fixed Ops Magazine - 2023 Vol20 01

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