dealership to generate revenue, service customers, keep customers, and keep inventory flowing. Great techs are: * Highly developed and skilled problem-solvers * By temperament, persistent * Time-sensitive yet detail focused * Individuals with great pride in workmanship TIP 4: SHOW - DON'T JUST TELL Introduce new ideas slowly. Let them ask questions to feel they're part of the decision process. Let them put their hands on the new tool or product to show how it will make a difference. If you do that it has been said that you will immediately gain the technicians' trust and respect. David Simches, Group Used Car Director for the Crown Automotive Group, with 22 stores, embraces a similar style with everyone involved in vehicle reconditioning for his stores. Getting technician support for the 38