Fixed Ops Magazine 2024 Vol 21-3 - 61

of regional regulations. As of the writing of this article,
states like Connecticut, Maine, Massachusetts, and
Puerto Rico maintain prohibitions against surcharges,
while others, like Colorado, have recently reversed
such restrictions.
In this ever-evolving landscape, understanding surcharge
legalities isn't just advisable-it's indispensable.
To navigate this complex terrain successfully, dealerships
must arm themselves with knowledge, adaptability,
and a robust compliance strategy.
SHIFTING GEARS:
EMBRACING INNOVATION IN PAYMENTS
In the dynamic world of auto dealerships, competition
on the payments processing front has historically been
dominated by two main players, each presenting its
own set of challenges and opportunities: Traditional
banking institutions and ISO (Independent Sales Organizations).
The landscape is ripe for competition from
more customer-centric technology companies specializing
in modern SaaS payment solutions, especially if
they have an integration to the Dealer's DMS (Dealer
Management Systems).
While this traditional technology has been implemented
by auto dealerships for years, the system can be clunky
and disjointed, exacerbating customer dissatisfaction,
and sometimes leading to negative outcomes. To truly
enhance the customer journey, seamless integration of
online and in-store processes is imperative.
BANKING INSTITUTIONS
Banks, entrenched in every dealership through banking
relationships, exert their influence primarily through
checking accounts and lending services. However, the
level of customization offered often falls short, with services
lacking specificity and personalization.
Traditional ISOs, while touted as cost-saving options,
lag in providing online solutions, and typically require
manual processing, blurring the lines of legal compliance.
Despite the increasing digitization of auto lending
processes, face-to-face interactions remain paramount
MAY JUNE 2024 || FIXED OPS MAGAZINE
61

http://mykaarma.com/get-everything/

Fixed Ops Magazine 2024 Vol 21-3

Table of Contents for the Digital Edition of Fixed Ops Magazine 2024 Vol 21-3

Fixed Ops Magazine 2024 Vol 21-3 - Cover 21-3
Fixed Ops Magazine 2024 Vol 21-3 - 2
Fixed Ops Magazine 2024 Vol 21-3 - 3
Fixed Ops Magazine 2024 Vol 21-3 - 4
Fixed Ops Magazine 2024 Vol 21-3 - 5
Fixed Ops Magazine 2024 Vol 21-3 - 6
Fixed Ops Magazine 2024 Vol 21-3 - 7
Fixed Ops Magazine 2024 Vol 21-3 - 8
Fixed Ops Magazine 2024 Vol 21-3 - 9
Fixed Ops Magazine 2024 Vol 21-3 - 10
Fixed Ops Magazine 2024 Vol 21-3 - 11
Fixed Ops Magazine 2024 Vol 21-3 - 12
Fixed Ops Magazine 2024 Vol 21-3 - 13
Fixed Ops Magazine 2024 Vol 21-3 - 14
Fixed Ops Magazine 2024 Vol 21-3 - 15
Fixed Ops Magazine 2024 Vol 21-3 - 16
Fixed Ops Magazine 2024 Vol 21-3 - 17
Fixed Ops Magazine 2024 Vol 21-3 - 18
Fixed Ops Magazine 2024 Vol 21-3 - 19
Fixed Ops Magazine 2024 Vol 21-3 - 20
Fixed Ops Magazine 2024 Vol 21-3 - 21
Fixed Ops Magazine 2024 Vol 21-3 - 22
Fixed Ops Magazine 2024 Vol 21-3 - 23
Fixed Ops Magazine 2024 Vol 21-3 - 24
Fixed Ops Magazine 2024 Vol 21-3 - 25
Fixed Ops Magazine 2024 Vol 21-3 - 26
Fixed Ops Magazine 2024 Vol 21-3 - 27
Fixed Ops Magazine 2024 Vol 21-3 - 28
Fixed Ops Magazine 2024 Vol 21-3 - 29
Fixed Ops Magazine 2024 Vol 21-3 - 30
Fixed Ops Magazine 2024 Vol 21-3 - 31
Fixed Ops Magazine 2024 Vol 21-3 - 32
Fixed Ops Magazine 2024 Vol 21-3 - 33
Fixed Ops Magazine 2024 Vol 21-3 - 34
Fixed Ops Magazine 2024 Vol 21-3 - 35
Fixed Ops Magazine 2024 Vol 21-3 - 36
Fixed Ops Magazine 2024 Vol 21-3 - 37
Fixed Ops Magazine 2024 Vol 21-3 - 38
Fixed Ops Magazine 2024 Vol 21-3 - 39
Fixed Ops Magazine 2024 Vol 21-3 - 40
Fixed Ops Magazine 2024 Vol 21-3 - 41
Fixed Ops Magazine 2024 Vol 21-3 - 42
Fixed Ops Magazine 2024 Vol 21-3 - 43
Fixed Ops Magazine 2024 Vol 21-3 - 44
Fixed Ops Magazine 2024 Vol 21-3 - 45
Fixed Ops Magazine 2024 Vol 21-3 - 46
Fixed Ops Magazine 2024 Vol 21-3 - 47
Fixed Ops Magazine 2024 Vol 21-3 - 48
Fixed Ops Magazine 2024 Vol 21-3 - 49
Fixed Ops Magazine 2024 Vol 21-3 - 50
Fixed Ops Magazine 2024 Vol 21-3 - 51
Fixed Ops Magazine 2024 Vol 21-3 - 52
Fixed Ops Magazine 2024 Vol 21-3 - 53
Fixed Ops Magazine 2024 Vol 21-3 - 54
Fixed Ops Magazine 2024 Vol 21-3 - 55
Fixed Ops Magazine 2024 Vol 21-3 - 56
Fixed Ops Magazine 2024 Vol 21-3 - 57
Fixed Ops Magazine 2024 Vol 21-3 - 58
Fixed Ops Magazine 2024 Vol 21-3 - 59
Fixed Ops Magazine 2024 Vol 21-3 - 60
Fixed Ops Magazine 2024 Vol 21-3 - 61
Fixed Ops Magazine 2024 Vol 21-3 - 62
Fixed Ops Magazine 2024 Vol 21-3 - 63
Fixed Ops Magazine 2024 Vol 21-3 - Page 64
Fixed Ops Magazine 2024 Vol 21-3 - Page 65
Fixed Ops Magazine 2024 Vol 21-3 - 66
Fixed Ops Magazine 2024 Vol 21-3 - 67
Fixed Ops Magazine 2024 Vol 21-3 - 68
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2024-vol-21-3
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2024-vol-21-2
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2024-vol-21-1
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2023-vol-20-06
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2023-vol20-05
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2023-vol20-04
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2023-vol-20-3
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2023-vol-20-02
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2023-vol20-01
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2022-vol-19-6
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2022-vol19-05
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2022-vol19-04
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2022-vol19-03
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2022-vol19-02
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2022-vol-19-1
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2021-vol18-06
http://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2021-vol18-05
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/Vol18No05
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2021-vol18-04
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2021-vol18-03
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2021-vol18-02
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/fixed-ops-magazine-2021-vol18-01
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/Vol17No6/
https://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/Vol17No6/
http://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/Vol17No4/
http://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/Vol17No4/
http://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/Vol17No3/
http://magazine.fixedopsmag.com/prismautomotive/FixedOpsMagazine/Vol17No2A/
https://www.nxtbookmedia.com